Facebook
facebook_logo.jpg

Type

Social Network

Audience

Originally American University students but has since expanded to a far more general audience - an estimated 500M users as of July 2010.

Summary

Sub-organised by geographical or institutional networks: ‘friends’ share photos, videos, links, and events and chat via a customisable profile page. Users can also join groups and ‘like’ pages (e.g. celebrities, products, businesses). Most popular social network – originally designed for American colleges but has since expanded. Increasingly used to market businesses and products.

Links

Facebook Homepage
Facebook on Wikipedia